Sunday, March 12, 2006
Where can I begin... with Nutella!!! some History:
Nutella, was first created in the 1940s by Mr. Pietro Ferrero, a pastry maker and founder of the Ferrero company. At the time, cocoa was in short supply because of rationing due to World War II, so chocolate was very limited. So Mr. Ferrero used hazelnuts, which are plentiful in the Piedmont region of Italy (northwest),to extend the chocolate supply.
It was such a hit that Italian food stores started a service called "The Smearing". Children could go to their local food store with a slice of bread for a "smear" of what was known as "supercrema gianduja" later renamed "Nutella" in 1964.
www.nutellausa.com
www.nutella.it
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